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Infographic | Why is the Welcome E-mail SO Important?

The relation between a brand and its consumer should just like the relation between friends. Welcome e-mails are an excellent way to establish a relat...

Fernando Gomes
— February 2018 — 2269 views E-mail Marketing Infographic Marketing Mass Mailing Newsletters SPEED.SALE Tips

Tips | 8 Tips to Optimize Your Newsletters

Newsletters are a part of most companies' marketing communication strategy. To get good results with your newsletters you have to optimize it, takin...

Fernando Gomes
— February 2018 — 2149 views E-mail Marketing Marketing Mass Mailing Newsletters SPEED.SALE Tips

What is a KPI and Why is it SO Important?

*1. Definition* A KPI (Key Performance Indicator) is a quantifiable measure a business uses to determine how well it meets the set operational and st...

Fernando Gomes
— February 2018 — 3274 views CRM KPI Management Indicators Marketing Sales Concepts SPEED.SALE Tips